Our Three Step Process Define, Craft, Imagine. Design, Capture, Shape. Distill, Refine, Share. Define, Craft, Imagine. Step 1 Through a series of pre-production meetings, we help you frame your project goals, brainstorm ideas for executing them, and write a script. Design, Capture, Shape. Step 2 Next, we pull out lights and cameras to record interviews, capture event footage and present your organization in action. Distill, Refine, Share. Step 3 Here's where we put it all together, adding graphics and arranging footage to tell an engaging story. When it's all done, we'll help you get it out into the world for maximum impact and reach.